Terms of Use
Last updated October 20, 2026
Purple is a place to say hello, chat, post and feel each other’s aura. These terms are the deal between you and us. We kept them as short and plain as we could.
The short version
- You need to be 18 or older, and one person has one account.
- Be kind. The Community rules are part of these terms.
- Your aura is never shown to anyone, not even to you.
- Purple Token is an in-app token you earn for tasks. Its floor is 1,000 tokens = $1. It is not money and it is not an investment. Above the floor we don’t promise any price, listing or return.
- Hands are how people say hello and show support. You can buy them with tokens. They have no money value.
- Payouts are paused until the token exchange opens on March 31, 2027.
1. Who we are and what this covers
Purple is run by the Purple team (“Purple”, “we”, “us”). Purple is in early access and is not a registered company yet: our company details will be listed here before Purple opens to everyone. Until then, write to legal@thepurple.app.
These terms cover the Purple app in Telegram, opened through our bot @Purple_telegram_bot (the “app”), and our website thepurple.site. When you tick “I agree” or use the app, you accept these terms, the Community rules and our Privacy Policy. If you don’t agree, please don’t use Purple.
2. Who can use Purple
- You are at least 18 years old and can enter into an agreement under the laws of your country.
- You have only one Purple account.
- You are not subject to international sanctions and you are not in a country under comprehensive sanctions.
We may ask you to confirm your age or identity at any time.
3. Your account
You sign in with your Telegram account. There is no separate password: whoever controls your Telegram account controls your Purple account, so keep Telegram safe.
When you join, you choose a nickname and an avatar. Please use a nickname and avatar that are yours to use: don’t pretend to be someone else, and don’t use anything rude or someone else’s photo.
Your account is personal. Don’t sell it, share it or let someone else use it.
4. Hellos, chats, the feed and hands
You start with a hello. The other person can accept it or say “not now”. If they accept, they also agree to the Community rules, and a chat opens between the two of you.
- You are responsible for what you send. Follow the Community rules and the law.
- Nobody has to reply. “No” and silence are both fine.
- We may remove content, limit hellos or chats, or suspend an account that breaks these terms or the rules, or that puts other people at risk.
- The app sends you Telegram messages from our bot when someone says hello, accepts your hello or writes to you.
- Saying hello to a new person uses hands. If nobody answers your hello in 3 days, it goes away and the hand comes back to you.
The feed. You can publish short posts that everyone in Purple can see.
- A post can have up to 500 characters, one photo or a poll with 2 to 4 options. Links and @names are not allowed. You can publish up to 10 posts a day.
- You can schedule a post from 5 minutes to 7 days ahead.
- Posts have no comments. To answer a post, you can quote it in a post of your own. Other people can quote your posts the same way.
- In a poll, each person votes once. Other people see only the totals, not who voted for what.
- Every photo is checked automatically before it is published. Our team reviews new posts, and we may also check them automatically, including with AI.
- If 3 different people report a post, it is hidden. You can delete your own posts. We may hide or remove any post that breaks these terms or the Community rules.
Hands. Hands are how people say hello and show support in Purple. You can give a hand under a post or in a chat: it moves from you to that person.
- You can buy hands with tokens. A hand costs $0.10 in tokens at the token’s current value. The app shows the number of tokens before you buy.
- You can sell back hands you bought, for $0.05 in tokens each at the token’s current value. Hands you got from other people can’t be sold.
- The tokens you pay for hands burn, as described in section 6.
- A hand you give is final. Hands have no money value, can’t be withdrawn or exchanged for money, and are not a payment for anything.
- We may change the price of hands, or pause buying and selling them.
5. Aura
From time to time the app asks how you feel next to the person you’re talking to. You answer with a simple plus or minus. These answers add up to each person’s aura.
- Aura is never shown to anyone. Nobody sees anyone’s aura, and you don’t see your own number either.
- The person you talk to never learns what you answered.
- We use aura only to choose who the app suggests in “Open with a hello” (people close to your aura or a little further ahead) and to decide the order of posts in the feed. Aura never hides anyone’s posts.
- Aura is about how people feel talking with you. It is not a judgment of your looks, character or opinions, and it has no value outside the app.
Please answer honestly. Trying to push someone’s aura up or down on purpose, for example with extra accounts, breaks these terms.
6. Purple Token
Purple Token is an in-app token. You earn it for tasks from Purple and from our partners. A partner task counts once the partner confirms it to us. Your tokens show on your balance in the app.
- The floor is 1,000 tokens = $1. The app counts each token at no less than $0.001.
- It is not money. It is not legal tender, electronic money or a payment method, and you can’t buy it from Purple.
- It is not an investment. It is not a share, a security or a claim on Purple or its income.
- Above the floor, we promise no price, no listing and no return. Nothing in the app, on our site or in our messages is a promise that the token will be listed anywhere or go up.
Burning. Tokens spent inside Purple burn: they are removed for good. Burning counts from October 15, 2026. Each time tokens burn, every token left is worth more. The app shows the value of one token, day by day. It is not a market price, and it does not give anyone a claim to money.
Max supply. No more than 1,000,000,000 Purple Tokens can ever exist.
The exchange. We plan to open the token exchange on March 31, 2027. This is a plan, not a promise: the date and how it works may change. We will post any change in the app and on Purple Updates.
Coins became tokens. Purple Coins from the earlier Purple app became Purple Token automatically, 1 coin = 1 token. A withdrawal that was still waiting came back to the balance and became tokens too.
Payouts are paused until the token exchange opens. You can’t withdraw anything from Purple right now. We plan to open payouts together with the token exchange on March 31, 2027. This is a plan, not a promise: if the date changes, we will say so in the app and on Purple Updates.
- You can’t send tokens to other people in the app (you can give hands, see section 4). Don’t buy or sell Purple Token “for Purple” with anyone: we never sell it and never ask for money or a seed phrase.
- We may correct a balance that is wrong because of an error, and remove tokens earned by breaking these terms.
- We may change how many tokens a task gives, or add, pause or remove tasks.
- Nothing here is financial, investment, legal or tax advice. Any taxes that apply to you are yours to handle.
7. Forms
Forms are an optional feature of the app. Right now there are three: Square, Triangle and Cube. Now and then a fourth one, the Black form, may show up.
- You open a form with tokens. The app shows the cost in tokens before you open it. The cost follows the token’s current value, so the number of tokens can be different on different days.
- A form gives tokens back. How many is not known before opening. It can be more or fewer tokens than the form took. We don’t promise any result.
- What a form keeps burns. The tokens a form takes and doesn’t give back are removed for good, as described in section 6.
- The Black form may also give a chat background instead of tokens. A background is a look for your chats in the app. It has no money value, and you can’t exchange, sell or pass it to anyone.
- Opening a form is final. Tokens used for it are not returned.
- Forms are not gambling, a lottery, a bet, an investment or a way to earn money. Tokens from a form follow the rules in section 6, including the pause on payouts.
- We may change the forms, their cost and what they can give, or pause or remove them.
8. Tasks and partners
Some tasks come from our partners, for example ads from AdsGram and connecting a profile on Chaters. A task gives tokens only after it is done and confirmed. Each task shows what to do and how many tokens it gives.
- Partners are separate companies with their own terms and privacy rules. When you open a partner’s ad, site or app, their terms apply there. We don’t control them and we aren’t responsible for what they do.
- A partner may refuse to confirm a task, or cancel it later. Then no tokens are given, or we may take them back.
- Video ads from AdsGram give tokens for each video watched to the end, up to a daily limit. You claim the tokens yourself. If a video wasn’t finished, you can try again.
- Tasks marked “Soon” can’t be done yet.
- We don’t give tokens for hellos, chats, posts, hands or aura.
9. What’s not allowed
- More than one account, or using someone else’s.
- Bots, scripts, emulators, auto-clickers or any other automation.
- Faking tasks, undoing a task after it was confirmed, or tricking partners.
- Using the feed for ads or spam, or reporting posts in bad faith.
- Buying, selling or trading hands outside Purple.
- Breaking the Community rules: harassment, pressure, spam, selling, scams.
- Getting around our checks or limits, or interfering with how Purple works, including taking apart or changing our code.
- Using Purple against the law, including sanctions rules.
If you break these terms, we may warn you, remove content, take back tokens, limit features, or suspend or close your account. If you think we got it wrong, write to support.
10. Ending things
You can stop using Purple at any time. To delete your account, write to support@thepurple.app or to @Purple_helpcenter_bot from the Telegram account you use in Purple. For 30 days after that you can ask us to bring your account back, with its chats and its token balance. After 30 days it cannot be restored and the token balance is gone. What we keep and for how long is described in the Privacy Policy.
We may suspend or close an account that breaks these terms, or if we have to by law.
11. Our content
Purple’s app, site, code, design, symbols, texts, name and logo belong to the Purple team or the people who licensed them to us. We give you a personal, non-exclusive right to use the app for its purpose while you follow these terms. Please don’t copy, sell or reuse Purple’s content without our written permission.
What you write in chats and posts stays yours. You give us permission to store it, deliver your messages to the person you’re talking to, and show your posts to people in Purple, including when someone quotes them. When you delete a post, we stop showing it.
12. Telegram and other services
Purple runs inside Telegram. Telegram is a separate company with its own terms. We don’t control Telegram and aren’t responsible for how it works.
13. Changes and availability
Purple keeps changing. We may add, change, pause or remove features, tasks and the token page. We work hard to keep Purple running, but we provide it “as is” and can’t promise it will always be available or free of errors.
14. Liability
As far as the law allows, we are not liable for indirect or unexpected losses, lost profits, lost data, or for what other people, partners or Telegram do. Our total liability for any claim about Purple is limited to what you paid us in the three months before the claim. If you paid nothing, it is limited to the minimum the law allows. Nothing in these terms limits liability that the law does not let us limit, or your rights as a consumer that can’t be waived.
15. Law and disputes
If something goes wrong, please write to us first at legal@thepurple.app, and we will try to sort it out. The law and the courts that apply to these terms will be named here together with our company details. Nothing in these terms takes away rights that the law of your country gives you. Disputes are handled one person at a time, not as a class or group action, as far as the law allows.
16. Changes to these terms
We may update these terms. The date at the top shows when they last changed. If a change matters, we will tell you in the app. If you keep using Purple after a change, the new terms apply. If you don’t agree, you can stop using Purple and ask us to delete your account.
17. Contact
- Support: support@thepurple.app or @Purple_helpcenter_bot
- Legal: legal@thepurple.app
- Everything else: hello@thepurple.app
The Purple team.
See what’s new in Purple: thepurple.site/en/updates